How To Utilize Customer Data For Ecommerce Selling

How To Utilize Customer Data For Ecommerce Selling

Generally – When you meet someone you cannot help learning something about them. The more you interact with this person, the more you learn. In the context of interpersonal relationships – it is also true for business relationships.

Interacting with a customer, for a retailer – has an opportunity to learn a little more about them. This gives retailers and idea about how to serve them better. There is an opportunity to market to that shopper in new or better ways that improves his shopping experience and increase store profits.

As an online or multichannel retail store interacts with a shopper, there is a similar exchange of information. Each party learns something about the other. Over the time, if a customer makes several purchases or interacts with the retailer in other ways, the retailer will get to know that customer.

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4 Lessons For Ecommerce B2B Startups

4 Lessons For Ecommerce B2B Startups

The B2B ecommerce websites in India have undergone a massive transformation. From being non-existent and unknown to enabling full-fledged transactions – they have faced it all and yet the journey for them has just started.

If we recall, the first few B2B websites were simply a directory of suppliers and buyers wherein these sites promoted suppliers to list their products and details but the actual sales were always done offline. But as the technology took bigger leaps towards development, these sites became more sophisticated and evolved themselves drastically over time.

These led to increase in trading volumes and values, along with more user-friendly and simple to use customer interfaces. However, the past challenges such as discovery, lack of transparency continue as transactions were still offline.

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3 Tips For Ecommerce Upselling

3 Tips For Ecommerce Upselling

We have discussed about cross-selling and upselling, in our earlier topics. These both are good ways to boost your ecommerce business sales in the continuously competitive world. Upselling is basically – when you sell similar products which are either complementary or goes with those products which your customers are buying. This, quite obviously, would increase the products in their carts.

When environment was more of a traditional one, businesses know exactly how to increase order value and basket size. By quickly surveying their consumer’s in-store behaviour, they can offer complementary items and accessories to drive up the value of any individual sale.

But today, when almost every consumer is continuously adopting online shopping, upselling requires a new set of tactics. It has become increasingly critical for retail marketers to optimize digital revenue opportunities for delivering the promise of long-term, profitable growth through ecommerce.

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Ecommerce Crash Course: Start An Online Business In Three Steps

Ecommerce Crash Course: Start An Online Business In Three Steps

We know, how difficult can it be – we also know how to make it easier. A lot of guidance has been provided on internet by various experts on this topic, there is a lot of help that a first time business owner can gather to start their business.

Most important thing is, when you have chosen the niche/product – is how to organize and manage the products on your store. You can now start a business in just three steps.

Here’s a crash course for you:

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3 Steps To Help You Launch Your Ecommerce Store In One Day!

3 Steps To Help You Launch Your Ecommerce Store In One Day!

Trying to launch your own ecommerce store can seem like a daunting task, but it’s really not. This essential part of building your business can actually be accomplished in a single day. And that doesn’t just mean throwing low quality work on you site.

Launching a functional, great-looking ecommerce store in a single day may sound impossible, but when you take the correct steps in the right order, you’ll be up and running in no time at all — without any cash investment.

There are some important points to be considered while opening an ecommerce store, whether it’s in one day or it’s going to take time – the basics remain the same. There are some simple steps that you can take to launch your online store in just one day:

Pick A Design

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Though many companies choose to invest into building a custom store design, it’s much easier and cheaper to rent a ready-made design. The design you will select would have to blend well with your product and encourage customers to buy. So, it’s best to choose a theme with a simple, conventional design and mobile functionality.

Animations and banners is a good idea, but they can distract from the main purpose of selling your products. A simple, clean design will place the focus where it belongs and be more visually appealing to your customers.

Fill In Content

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Next step is to fill your store with all the required content. And this means to fill out text for product pages, return policies, terms and conditions and other important common text. Shipping information and individual product pages, doesn’t necessarily need to be completely finalized to make your store go live.

You can have more peace of mind knowing you can always go back and adjust your copy as necessary later. At this point, the most important thing you can do is decide which products will be included in your store and write direct, engaging copy that will encourage shoppers to make a purchase.

Add Products And Prepare Shipping

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Without products and a method to ship them, your store won’t do much good. For these things, there are apps to install on your site. After receiving an order, all you need to do is confirm the order via your drop-shipping app, and your product will be sent to the customer. This is the final step to creating a fully functional ecommerce store.

With these crucial steps you can start marketing and selling your products, while still having the option to make additional upgrades and improvements to your store when needed.

Ways To Personalize Services For E-commerce Platforms

Ways To Personalize Services For E-commerce Platforms

According to Maslow’s hierarchy of needs. Self Esteem tops the hierarchy for humans. When you reach your customers in a personal way. Hence, it is about touching the sensitive self esteem part that is very important.

Nowadays ecommerce takes place on a massive level. Which brings about the need to explore the possibilities. How you can effectively reach your customers. Customization and personalization is what ecommerce development is about. This way you will be able to reach out to your customers in the best ways.

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How to Open An Online Store with Buildabazaar at Zero Investment

How to Open An Online Store with Buildabazaar at Zero Investment

Online Store at Zero investment?

Must sound like fiction, right?

You must think we’re kidding! I mean, what do you get for zero these days?

But eCommerce platform does, in fact, offer merchants a Free Plan – charging absolutely nothing to create their store. Which is also a great tactic for creating a social media calendar for ecommerce. To help you create your own online store.

Now you might ask, “When you say store – you mean a merchant can actually upload and sell his products on this store? At no cost? Or is just a demo store where you can’t sell anything? A Free Trial thing?”

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