Eves24 Easy Jewellry was born this one fine day, when Rahul Banka, while getting ready for a cousin’s reception, stumbled upon the problem that every woman, no matter what her age, always faces – ‘I have the perfect dress, but without the perfect jewellry, it still isn’t a perfect outfit!’
Have you just created your online store?
And are you confused about what to do further?
If that is, in fact, how it is – then your first step should be adding various web pages to it.
And so, we have come up with these 5 web pages, that aren’t just extremely important for your store, but will also make your store look terrific and help you in getting terrific sales!
As one is in the beginning stage of running an online store, the first things that come to mind are having a fantastic idea, creating an online store, listing a large number of products, and then waiting for Google to send them their potential customers. The problem is, that rarely do you find a product that no one except one is selling online. Almost every product has so many sellers, that a search engine has to do its own math to decide which search result to put on which page.
And that’s exactly what Search Engine Optimization is all about – cracking that math. You need to have certain tricks up your sleeve and certainly avoid some common mistakes in order to make it up to top search results.
The sooner you understand this line, the better it is for your business. It is a known fact that getting a new customer requires a lot of time, energy and cost whereas retaining an existing customer is much easier, the subsequent transactions with the customer are much more smooth and the overall trust and comfort between you and the customer increases more and more over time.
One of the biggest issues in every business and specially the online ecommerce business is retention of clients. Most of them come to your site, shop and for some reason never come back.
One of the best things about affiliate marketing is that you do not need to worry about manufacturing or sourcing of the products. You don’t have to worry about delivery or customer service or other regular operations of an e-commerce site.
Also, running an affiliate site means that you are able to choose the products and make money on commissions. So if you are good at product selection, marketing and few other things, then you should start your affiliate business now.
However, if you are not great but still are keen to make a lot of money with affiliate marketing, then you should continue to read this article. You don’t need any technical expertise for this. All you need is some knowledge of how the internet and basics of ecommerce. Rest will be covered here.
The objective of this article is to provide a quick summary of all the marketing methods / offers that do NOT give results. These methods have been used again and again, but fail to deliver on the ROI which a typical ecommerce company is looking for.
There are certain marketing methods that generate ROI and then there are some that are just a waste of money as the amount of returns is negligible.
Email marketing is one of those topics that has been discussed at least a gazillion times but it is surprising to see people fail at the basics of email marketing in at least 70% of the emails I receive on a daily basis, if not more. When I try to think about the reason on why this happens, then I realize that it is probably due to the lack of clear set of expectations from email marketing, lack of understanding of target audience, and lack of understanding of why people actually click on an email or buy after clicking on one.
Being an entrepreneur is not easy. Start-up entrepreneurs wear a lot of hats while working on projects. They have to focus on a lot of aspects while launching their start-up venture, like to establish a proper growth strategy and building their team and supporting it. In most cases, they are also managing the marketing aspect too. Mostly marketing isn’t a founder’s speciality because they are more inclined towards the product. This is where Start-up entrepreneurs make the same unavoidable mistakes.
“Marketing is no longer about the stuff that you make, but about the stories you tell.”
– Seth Godin, Author and Entrepreneur