It wouldn’t be surprising if in a few years, smartphone enters the group of items that we call our basic amenities – food, water, air – those things that our life would be impossible to sustain without!
So, then why not have just a mobile responsive website – why insist on a creating one’s business a mobile app?
Because mobile apps are brilliant! They combine the best of what we expect of mobile phones, and what we love the desktop sites for. They are handy, and they are easy! And this article intends to give an insight on how it does that:
Connect Anytime, Anywhere!
When it comes to gadgets today, there’s no doubt that mobiles take away the cake. Such is their importance, that people can’t even imagine their lives without one. Wherever you go, you might just go without your wallet (let’s say, if it’s just a 5-minute walk), but not your mobile. And with one generation after another barging on, mobiles can boast of another companion other than the humans they’re with – Internet.
So, the place where you can make a conversation, the way you can make the same conversation, the exact time when that communication would be possible – these have ceased to even exist today.
You can literally connect with anyone, without binding yourself to any particular place or time.
And with getting a mobile app for your business, this is exactly what you take advantage of. The market you’re addressing by the means of your app, would be huge! And the chances of making conversions – incredible!
Easy To Understand, Easy To Use
Gone are the days when only a certain part of population found it easy to use. Today, you’ll see kids getting a mobile phone, before they even learn to talk, and our grandparents skyping and using whatsapp, like they’ve done it their whole life!
And when it comes to online shopping via apps, specifically, the ease to understand the process – choosing a product, adding it to cart, choosing a payment method, then a gateway, and finally making the transaction – all these steps are extremely easy to understand and follow – for people of any age group, and with any educational background.
In turn, mobile apps make it easier for you too to increase your sales.
Push Notifications – Don’t Let ‘Em Forget You!
In the physical world, we see a whole lot of billboards and hoardings, with Sale! Discount! Deal! – written all over them. In the virtual world, we have push notifications that work in somewhat the same way. You let people know when you have something new to offer – whether it’s a new product or a new price without them asking. And that too without them having to use their app – that’s the brilliance!
Especially, when you take into account the love Indians have for low prices, and fantastic offers!
So every time you have a new offer you want to let your customers know about, broadcast it to all of them – send them a push notification!
It’s Such A Time Saver!
You don’t have to fill in your username and password every time; you do not have to fill in your name, postal address, contact number, and all of it again and again; you don’t even have to fill in your credit/debit card or bank details more than once, anymore!
It’s unbelievable how much of time a mobile app saves!
Mobile apps have made life so much more easier for an average online shopper, that it’s difficult to imagine a nice online store without their own app. So, do not waste any time pondering over whether to get one or not – and just get your own mobile app, already!