Now that you have your blog set up and traffic is coming your way, you’re ready to start monetizing your blog. You must have seen or heard about people who make a lot of money from blogs. Some people aren’t even afraid to show it off to their readers. List building refers to adding new subscribers to your email list. You can entice readers to subscribe by offering a free gift exclusive to subscribers and, of course, by consistently producing great content that people want to come back to. But how does this help you monetize? It keeps people in-the-know. When you launch your eCourse, start offering consulting services, or publish an eBook, your subscribers are going to be the first ones to care. So, if you want to see quick results after a launch, be sure you have an email list built up to gain access to a pool of interested individuals. That’s not to mention that you can also monetize your email campaigns with banner ads and affiliate links, too.
In some cases, you might even set up a separate paid subscription email list for exclusive tips and offers. If you want to start gathering your visitors you will need a email service. Their service because it isn’t expensive, they have excellent support, and a great autoresponder management system. Making money from your website isn’t a myth. It’s doable by everyone. In fact, turning a part-time, hobby blog into an income generating asset is fairly common with a bit of luck and some hard work. At the very least, you should be able to make enough to cover your basic expenses for a domain and hosting. You might even be able to replace your income. Keep in mind that the strategies listed below range from easy and passive, to ones that require a TON of on-going work, so make sure you pick something that suits your site and lifestyle preferences.
With so much information to consume and strategies to digest, how is that any one person can find the time or the wherewithal to not only grasp the art of blogging itself, but also that of driving significant amounts of traffic? We all know blogging isn’t some altruistic pursuit. People want their words to be seen and shared. They want to gain the respect of the masses and boost their authority in their respective industry or niche. Not only is it difficult to drive traffic to a blog, but it’s also hard to monetize the traffic that you do receive. The problem? Most people ignore the fundamentals of online marketing when attempting to earn any semblance of an income from their blogs. But if you go about it the right way, you’ll certainly profit in the long run.
Here are some of the killer ways to make money from blogging:
Affiliate marketing is a type of performance-based marketing. As the blogger, you include links to a product or service offered through another business’s affiliate program. If one of your visitors clicks on that link and purchases the good or service, you’ll receive a cut of the cost. If you choose to join an affiliate program, it’s always a good idea to promote products relevant to your niche, promote products you’ve personally used and recommend and including a disclaimer on your site as to not mislead your readers. Affiliate marketing is one of the most popular ways to make money from your website or blog. Start by finding a product you like and would recommend. Then on your website, you endorse the product and promote it to your website visitors and email subscribers.
If the product or service resonates with these people, they’ll click on your affiliate link, purchasing the product, while you get a split of the sale price. One of the most popular methods for monetizing a blog is to leverage affiliate marketing. This is especially useful when you’re just starting out and you don’t have your own products or services to sell. All you have to do is develop content that will ultimately be in harmony with whatever affiliate offers you plan to push out.
Spend any amount of time reading blog growth tips, and you’re sure to come across people saying “the money’s in the list“. They’re referring to your email list, which comprises your most loyal readers. The objective is to convert as many strangers who visit your site for the first time into passionate followers who want to stay up-to-date on your latest work or content. Admittedly this is a long term strategy (and you definitely won’t get rich overnight). But it’s one of the best, long-term methods to profitably growing your blog into a full-fledged, money making enterprise. Never lose sight of the importance in creating relationships with your followers, however. Offering great information or free help is a perfect way to start. Spamming people with unsolicited offers is one of the fastest ways to abuse reader’s trust and sabotage your long-term goals.
One of the most powerful methods for making money from your blog is directly through email marketing. But to be successful, you need to build your list. Whether you promote blog updates or create a lead magnet, utilize one of the more popular email marketing platforms like ConvertKit, Aweber or InfusionSoft to implement the systems necessary to begin marketing via email. By building a strong bond and a connection with your readers, you can effectively generate a sizable amount of money through the course of marketing both your own products and services along with affiliate offers directly through email.
Selling Digital Products
Creating digital products is a great way to profit from your blog. You can effectively sell any type of digital information product on your blog as long as it’s in harmony with your content. You can build a webinar to market your product and deliver them through a member’s area or through other downloadable means. Digital products can be a combination of videos, downloadable guides, resources, PDFs, software components, SaaS and others. Do your best to create something that helps fill a need or a void. Don’t second guess yourself, as you’d be surprised at just how much money you can make by selling digital products on your blog. Ebooks offer a relatively quick pathway for making money from your blog. Develop an ebook that’s aligned with the content of your blog.
Non-fiction ebooks are relatively simple to create, and if you’re teaching a skill that many people struggle with, it’s likely that the ebook will produce a healthy profit. Creating good products that are well made and polished require a ton of time and additional resources (like design, content, etc.). Selling your own products on your site also bring up problematic issues like payment gateways, shipping and taxes. Writing eBooks is a super popular way to start selling a unique product in your industry, and it’s ideal for pretty much any niche. With so many self-publishing opportunities available, too, it’s easy to get your book published and ready to sell with major retailers like Amazon or directly on your site.
Selling digital online courses is another way you can profit from blogging. Develop intuitive and helpful courses that add a tremendous amount of value and the rest will be smooth sailing. By putting your heart and your soul into these courses, you can simply allow them to sell on autopilot for you, another great avenue for passive income. Courses work great when it comes to technical skills like web development, digital marketing, graphic design and so on. But they also work in formats like finances, stocks, currency investing and accounting. Find what you’re really great at and do the due diligence before building your course. Then make something far better than the other courses out there in the marketplace. Consulting is another popular way to make money through your blog’s traffic. With these services, you charge a fee to give feedback to readers.
While it does seem like coaching services are infiltrating every aspect of the market these days, selling coaching services through your blog can definitely be a lucrative prospect. Whether you set yourself up as a life coach, a career coach or a business development coach, you can earn a significant income through just a handful of clients. Decide on a number of packages, and do your best to ensure that you address any objections upfront. If you’re already teaching your visitors through your blog, why not create an exclusive learning opportunity by building a paid online course? A common way to sell these courses is by setting up an 8-week course through automated email messages or releasing the full package all at once so students can work at their own pace.
One of the common ways to making more money from your website means getting those visitor numbers UP. Once you’ve done the hard work of building steady traffic to your site with an engaged community, there are a few different ways to monetize your hard work. For example, many companies go out of their way to look for blogs that will feature their sponsored content. You can also review the products from a company in an ‘advertorial’ that’s part content, part advertisement. For example, if your website is all about the latest iOS games for iPhones and iPads, the creator of one of those ads would LOVE to have you review and feature their app to your fans. When done right, this can create a win/win scenario. However done poorly, with irrelevant or inauthentic site content, and it can erode all of the reader’s goodwill you’ve worked so hard to create in the first place.
If you’re generating a decent amount of traffic, you might be approached by a business looking to sponsor your site. There are usually two requests you get – Paid reviews or sponsorship posts, Banner ads. Paid reviews are when the business sends you their product and pays you to write a review about it, but you are not obligated to write a positive review. Alternatively, some businesses will sponsor a specific post in exchange for a link back to their site. It is an ethical practice to disclose the sponsorship to your readers. Banner ads are just what they sound like. They’re ads you place in “banner” style, usually in your sidebar. The business sponsoring the ad will often pay you monthly to keep the ad up on your site.