7 Excellent Ways To Sell Better On Instagram

7 Excellent Ways To Sell Better On Instagram

Instagram is the single most impactful move you can make right now to boost your ecommerce sales. Instagram has become a game-changer for businesses. A major part of Instagram’s dynamism is that it’s completely powered by word-of-mouth marketing. Scrolling through your Instagram feed transports you to a visually visceral view of the products, places, and experiences your social circle shares and recommends. Brands understand that being featured on this feed is the holy grail of word-of-mouth marketing, and they’re quickly looking for as many ways as possible to monetize this. Read more

4 Ecommerce Video Trends Of 2017

4 Ecommerce Video Trends Of 2017

In most countries, video content production and distribution have also, until recently, largely been overseen . If not outright controlled — by an army of censors and reams of regulations and standards.

But the explosion of ecommerce video trends in recent years has been immense. Which has been made possible by miniature HD video cameras embedded in handheld, mobile smartphones. With flash drives and cloud-based storage capable of housing gigabytes of raw video files. And ultra-fast WiFi and 4G signals. The power of video storytelling has quickly moved into the hands of anyone old enough to hold a video camera or smartphone. Read more

7 Mobile Apps To Manage Your Ecommerce Store Better!

7 Mobile Apps To Manage Your Ecommerce Store Better!

Anyone who runs an online business of their own knows that there’s never a full stop. And in that line of work, you’re continuously on the go every day. Every business still requires marketing management, new product sourcing, order tracking, analytic monitoring, financial management and so much more. Ecommerce gives you the freedom to work from wherever you want, rather than being locked into a physical storefront during your operating hours. But you still need to be in tune with your business even when you’re away. With consumers doing their shopping online nowadays, it’s more important than ever to keep a close eye on your store’s operations and customer-engagement strategies. Read more

9 Most Common Myths About Ecommerce Web User Experience

9 Most Common Myths About Ecommerce Web User Experience

Web design has become an eye-grabbing commodity in today’s competitive market and many still don’t have a clear knowledge of what they are doing to accomplish their websites. Internet is full of web designs and everyone strives to be unique in terms of web designing. Companies prefer to hire web designers who can provide the best user experience to worldwide targeted audiences. It emphasizes on ease of access for the user, instead of useless design elements and features. Read more

10 Things An Entrepreneur Needs To Know Before Starting A Business

10 Things An Entrepreneur Needs To Know Before Starting A Business

There’s risk in everything, but don’t listen to the rumors. There is no need to quit your job, or be a school or college dropout to get in this entrepreneurship game. You don’t have to invest your entire life savings into a new venture. Success or failure as an entrepreneur shouldn’t be treated like a gamble. Entrepreneurship should be the opposite. It should involve testing and validating ideas. It should involve trusting, but verifying, assumptions. It should be about maximizing upside and minimizing downside. Sure, it’s great knowing you beat the odds, but how will you feel if you don’t? Read more

5 Reasons Why Digital Marketing Is The “In” Thing Today

5 Reasons Why Digital Marketing Is The “In” Thing Today

Digital technology has changed everything in the world of marketing. Are you dominating your industry? If you’re not a publisher — if you don’t own and distribute your own content — the answer is a resounding “no.” Many companies rely on search and social channels to distribute their content. But as a B2B marketer, the chaotic, fluid nature of these channels should give you pause. Your brand is often at the mercy of each algorithm change that alters who sees the content you’re putting out. You relinquish all control over whether your message reaches its intended audience. Read more

6 Rich Snippet Formats To Get More Ecommerce Traffic

6 Rich Snippet Formats To Get More Ecommerce Traffic

If you spend much time reading blogs you’ve probably read that rich snippet are an overlooked but essential component of your SEO success. Rich snippets are an effective means of boosting your exposure in the organic search results; an essential SEO element on the rise. Often times in the world of SEO, a certain tactic or concept arises and is deemed the “new big thing,” even while most people have yet to learn what exactly that tactic is, or why it matters. But in this case, the hype is justified. Read more

7 Content Marketing Must-Do’s For Your Ecommerce Brand

7 Content Marketing Must-Do’s For Your Ecommerce Brand

Content marketing is quickly gaining prominence. And this is allowing marketers to flex their muscles with crisp content creation. But content can prove to be a recipe for disaster if it’s not done right. Just creating content is NOT enough. Content is a critical component of your overall digital marketing strategy, which is why it’s absolutely essential that you do it right. Blogs are responsible for most of the successful content marketing online. In fact, having a dynamic, regularly updated blog can provide a company with more leads per month compared to companies that just have a website. Read more

6 Mistakes Every Ecommerce Store Must Avoid

6 Mistakes Every Ecommerce Store Must Avoid

Using your website to sell your products can be a great moneymaker. Instead of paying rent and utilities on a storefront and hiring people to staff it, you can virtually open a store online and sell to everyone everywhere with very low overhead. Although similar to starting a physical store, simply starting a website won’t guarantee sales in and of itself. Many people assume that an ecommerce store is a slam dunk when it comes to moving product, but there are many things that can go wrong that require contingencies that website owners don’t necessarily think about. Read more

6 Brilliant Strategies To Make Your Store Standout In Competition

6 Brilliant Strategies To Make Your Store Standout In Competition

Why would a shopper buy from your online store? Do you offer unique products? Are your prices lower than your competitors? Certainly entrepreneurs typically think of those questions when they first launch their business. They often believe their product concept is unique. As their business matures, they generally realize that there are competitors with similar products and they need to differentiate their products or services to become successful. Read more