When it comes to starting an online store, there are many things to be considered. To create online store, it’s a tough call to choose which one would suit your needs best. This is one of the most important factors which is needed to be considered to power your online store.
There are two types of ecommerce platforms – hosted and self-hosted. For stability purposes, it is recommended to go with the hosted ecommerce platforms. This would mean, you would have to do literally nothing, and everything would be provided by the platform. Read more →
Anyone who owns or runs an ecommerce site. Whether large or small. Knows the importance of customer feedback. Equally well-known is the difficulty involved in generating quality customer feedback. Unless the experience is really bad. Customers usually don’t bother to share feedback. About an experience that didn’t meet their expectations. Instead, they decide never to do business with the service provider again.
The lost customer is not the only casualty. With the growing use of social media. It’s not uncommon for negative feedback to go viral and hurt the credibility of a brand. To address this challenge. Companies are finding new ways to engage customers and seek responses. Read more →
Not getting enough signups on your ecommerce site? This is an all too common challenge. That many online store owners face. If you’re looking for proven and tested tips to boost your signups. Then this comprehensive guide will help you with just that. We can’t promise that we’ll cover everything.
Business owners need to be proactive. And consciously take the effort to constantly boost their signups. To help them grow their subscriber list. Using emails and newsletters as part of your marketing arsenal. Is a powerful way to skyrocket your ecommerce site. Having a strong email or newsletter list gives you the chance. To market to your customers for many days, weeks, and months after they visit your site. Read more →
Ecommerce sites are needed to be effective enough for the visitors to not leave the site. And that is why the exit pages of ecommerce pages. It’s pretty simple, when someone visiting decides to leave, you have nothing to lose and everything to gain. Exit-intent popups give you another chance to market to these visitors. Add them to your subscriber list. Or gather feedback to learn what you can do better next time. Simply put, exit-intent popups help you make the most of your marketing dollar.
Exit pages are the pages on your site from which people leave your site. An exit page is the last page they are on before they go somewhere else online. Ideally, visitors would stay on your site forever. Of course that’s not possible. But it is possible to improve your exit pages to increase the chances. Read more →
Striving to increase page views per visitor is ironic. Because most website publishers want to ultimately maximize revenue. Which means for many publishers, we want visitors to click an ad. Or even click an affiliate link. Sadly, the realIty is a very small percent of visitors will click an ad. Or click an affiliate link and buy something.
Besides, for many websites, we also must pay some attention to Google. We love free traffic and Google can send it in droves. Google likes websites with a low bounce rate. Which have high page views per visitor, long time on site. All the metrics that make for a good user experience on a website. Read more →
Ecommerce site success largely depends on how you operate your site. And this means your operations must comply with the latest trends too. Else, you won’t be getting results, you expected. The operations your ecommerce site performs, must be tracked too. And therefore, there are special KPIs for it. More commonly called, Key Performance Indicators for your ecommerce site.
Performance should inform business decisions and KPIs should drive actions. Key performance indicators are like milestones. On the road to your online retail success. Monitoring them will help ecommerce entrepreneurs identify progress toward sales, marketing, and customer service goals. Read more →
Web development is complicated. In any project, there are a multitude of aspects to consider. From user experience to performance. Development of any enterprise website is a large-scale, complex process. But an ecommerce site presents its own particular challenges. Since users will be coming to the site to learn about and purchase products. Developers will want to do everything they can to make this process easy and intuitive.
But alongside the considerations of usability. There are a few other aspects of an eCommerce site that developers will want to be sure to consider. During the development process. From functionality and appearance to navigation and coding integrity. A lot goes into creating an eye-catching, user-friendly website. It doesn’t end there, either. Read more →
There are several traditional link building strategies that most companies engage in. One of the most popular, guest posting, is used by almost every organization. However, there are several additional linking building strategies, tactics and resources to help your content strategy grow and flourish.
A “backlink” is created when an external website links to yours. These links are a large piece of the ranking puzzle. But before we get into the heavy link building strategy, make sure your site is ready for backlinks. Read more →
In most countries, video content production and distribution have also, until recently, largely been overseen . If not outright controlled – by an army of censors and reams of regulations and standards.
But the explosion of ecommerce video trends in recent years has been immense. Which has been made possible by miniature HD video cameras embedded in handheld, mobile smartphones. With flash drives and cloud-based storage capable of housing gigabytes of raw video files. And ultra-fast WiFi and 4G signals. The power of video storytelling has quickly moved into the hands of anyone old enough to hold a video camera or smartphone. Read more →
Running a successful business of any kind, whether it’s a brick and mortar store or an e-commerce website, requires the right tools. Before you launch your online company, make sure you have all the required programs and systems in place. Opening your digital doors without them is a risk your company should not take.
There are many online stores with a wide range of almost anything you can name of. Which can make your customers or visitors glued to the screen for hours. Also, there are numerous web stores that cater for kids, parents and teenagers as well. In general, ecommerce websites engage web customers and they are ready to struggle for each and every one of them. Read more →